The most significant step in transforming from a weakness-focused mindset to a strength-based approach involves two things. Character-based strengths - some examples include enthusiasm, courage, discipline, and a positive attitude. E.g. That report informed us that children and young people should undertake at least 60 minutes of moderate to vigorous physical activity per day - and this should include activity that uses . Change4Life founded in January 2009. The changes will be in place in 2013 and in the following year all hospitals will be foundation trusts, which will mean that hey will be controlling their own budget and have control. Here are some possible strengths and weaknesses you can use as the basis of your answers for these questions. Instead there will be a NHS independent board who will oversee the GPs. Three clusters of families were prioritised, as the data suggested their children were at risk of becoming obese. User Profiles. There are lots of reasons why we should explore our strengths and weaknesses. Public speaking. Teamwork. Change4Life is the British Government's flagship brand focused on tackling childhood obesity. You're willing to work with others, socializing and sharing and creating a climate conducive to team-work. Over 2.5 million Snack Swappers were distributed to the public, supplies were exhausted and Snack Swappers gained their own online following through blogs, Facebook and Twitter posts. (Everett, 2009), There are three marketing objectives that the campaign has the first is prevention-building attitudes, knowledge and skills that make safe sex more likely. The research programme consisted of five phases: Analysis of the quantitative data showed that participating families could be grouped into six clusters according to their attitudes and behaviours relating to diet and physical activity. Change4Life is one of the four strands of the Department of Health's public health marketing strategy, published in April 2011. The strengths and weaknesses of any leader can make a big difference in how a person leads and learning how to strengthen leadership weaknesses can make them more effective. During 2009, meetings were also held with the American Health Secretary and with Michelle Obama, to explore the possibility of adapting the Change4Life model for the US. What is budget of Change4Life this financial year? To meet this commitment, it is necessary not only to encourage individuals and families to desire, seek and make healthier choices but also to create an environment in which those choices become easier. These figures are worrying given that in 1993, when the first study was carried out, only 13% of men and 16% of women were classed as obese. In addition, families who joined Change4Life through How are the kids? engaged more frequently with other aspects of the programme, Spend more time on the Mobilising the network phase: On reflection, there was an under-estimation of the amount of time it would take to engage properly, Start the CRM programme sooner Many families waited months for their first CRM pack. Food and Beverage News decided to investigate these questions. When asked if warning labels on products affect their decision in purchasing them, majority of them said no. THE STRENGTH THAT'S ACTUALLY A WEAKNESS ANSWER "I'm a total workaholic. (Pharmaletter, 2010), An important aspect of the proposal is that the health care providers will be paid according their performance, reflecting outcomes as well as activity and progress on outcomes will be supported by quality standards which are developed by National Institute for Health and Clinical Excellence (NICE). (BBC, 2004), On the 1st July 2007, England introduced a new law to make all enclosed public places and workplaces smoke free. The Teenage Pregnancy Independent Advisory Group (TPIAG) has warned that the budget cuts and the changes in the NHS are going to threaten the current downward trend in teenage pregnancy. Flexibility. The conclusion will bring the main points together and summarise what has been said in the portfolio and will also state whether the campaigns have done what they have aimed to do. Change4Life is the Department of Health's national public health campaign, which began in January 2009. (Watts, 2009), There is not enough evidence to say that social marketing is effective than other methods of improving health, but it seems that the government which is pursuing Change4Life have abandoned pursuing the steps that need to be taken to tackle obesity and focusing on how best to advertise the campaign. This involved the creation of a product (Snack Swapper), television advertising, public relations, partnership activity (including free distribution through schools and the NHS) and an online version. Change4Life provides educational and motivational messages to help people in the UK reduce their chances of developing common health conditions including type 2 diabetes, heart disease, stroke and cancer. Second, add additional context and a specific example or story of how this trait has emerged in your professional life. If I'm on a project, I'm going to make sure to stick with it to the bitter, bloody end." Although this might sound like a strength, it's actually a weakness in disguise! Strengths Weaknesses Can be seen as a campaign against sugary and fatty foods all together which could impact people's health and mindset, increasing cases of unhealthy diets and anorexia (extreme cases) The "call to action" may only appeal to adults or parents as children would not download the app. Leadership weaknesses are characteristics that can negatively impact both an individual and a business. Sport and physical alliances, School Sports Partnerships and Food Forums have all got the Change4Life sub brands and are using both Bike4Life and Walk4life in their cycling and walking schemes. The plans will see the GPs being responsible for 110 billion of the health care budget, some of the budget 80 billion of this will be going through to PCTs. Find support, ask questions and share your experiences. *You can also browse our support articles here >. Conflict theorists talk about how sport is organised to maximise the control that wealthy people have over other members in a capitalist society. Better self-awareness helps you build boundaries. In order to create a robust evidence base, 7 per cent of the total marketing budget is being spent on research, monitoring and evaluation of campaign activity, and national partners are required to demonstrate how they will evaluate their own activity and to share any results with Change4Life. The campaign was developed (and is being delivered) at great speed. After seeing the advertisement a total of 10,000 people contacted the British Heart Foundation charity and 62,000 have visited their website. Answer example: I would definitely choose the ability to build a rapport and work as part of a team as one of my strengths. Each campaign has in its own way given information on the health risks and what can prevent them. Ability to lead industry change. The campaign talks about fat in the body rather that fat bodies and makes the link clear between fat and preventable illnesses. All three of the campaigns are linked by the personal responsibility agenda which states that the people have to take responsibility for their own health, this has its own strengths and weakness with one of the main criticisms being that the government do not want to take the blame if this does not work instead the blame will be going to the individual who did not take responsibility for their own health. (Kanigher, 2010), A criticism of this idea was put forward that the advertisements message of anti-smoking is diluted by the images which promote booze and sex. The proportion of men who smoke has risen since the ban while there has been no change among women. The board is jointly chaired by the DH Director General of Communications and Director of Health and Wellbeing, with membership from NHS North West, Marks & Spencer, Medical Research Council, The Advertising Association and CRUK. In particular, there were changes in the purchases of beverages among Change4Life families, who favoured low-fat milks and low-sugar drinks, 44 per cent of primary schools, hospitals, general practices, town and village halls, childrens centres, pharmacies, nurseries, libraries and leisure centres displayed Change4Life materials, Over 25,000 local supporters used Change4Life materials to help them start conversations regarding lifestyles, with over 1 million people, NHS staff ordered over 6 million items of Change4Life material to distribute to the public, Primary schools generated over 50,000 sign-ups to Change4Life, LAs and PCTs joined up their own activities and created new ones, such as street parties and roadshows, 1.5 million in spend from other government departments, A further 7.5 million of national partner activity, 12,457,572 in free media space for the launch, 532,393 in free media around the sponsorship of Channel 4s The Simpsons, 200 million in commitments by the Advertising Association consortium, Embedding Change4Life within the broader policy context. The new bill will set out a duty to maximise access to a wide range of services. This essay should not be treated as an authoritative source of information when forming medical opinions as information may be inaccurate or out-of-date. There may also be a few short/long term side effects to some vaccinations. Employees, especially those who believe young people are unteachable, also value these qualities. The campaigns overall do give out a positive message to the public but now need to improve on how they are going to lower the rates of the health risks mainly in those who are living in poverty. The patients will now have a choice on how they want to be treated and where they want to be treated. The following are examples of strengths at work: Hard skills like "Ruby on Rails development," "Email marketing strategy," or "Data Analysis in Excel". (Pharmaletter, 2010), Some advantages of the proposal have been put forward such as that the white paper shows a move towards greater doctor and patient influence over clinical decisions. Campaigns can give consumers pause for thought, but at the supermarket shelf decisions are made with the heart as much as the head, so engaging, accessible branding is a must-have for the better for you brand.. 0. They also stated that the GPs do not have enough power to see any changes in the system. The weaknesses are the antithesis of strengths. The word obesity was avoided, since evidence suggests that focusing on positive messages about healthy lifestyles, rather than directly on weight or obesity, is more likely to create effective behaviour change. (Politics, 2011), The British Medical Association (BMA) warned of a sexual health crisis in Britain and called on the government to reduce rates of STIs. (Channel 4, 2011), Critics have said that this in a way is putting profit before care and that the services will end up closing down as they will not be financially viable even when they are need by the public. (Pharmaletter, 2010), There are criticisms of the new proposal it has been stated that the plans could cost the NHS its 20 billion efficiency savings target. 3.) The cost of the programme is 1.4 billion, most of this will come over the next two years as more than 20,000 people from management and the staff from administration are being made redundant from the health authorities, primary care trusts and the Department of Health. 'Five-a-day' is perhaps the best known of all the government's health messages and, as such, it can be seen as one of the most successful. Advantages. A pattern I've noticed throughout my career is that I often feel I could have done more, even if objectively, I've done well. My strengths : wise, math-minded, curious, motivated, learning, open-minded, trustworthy My weaknesses : LAZY, IMPULSIVE, EASILY DISTRACTED, PROCRASTINATOR, IRRESPONSIBLE, SLOPPY, RECKLESS, DISORDERLY, WASTEFUL, NAIVE, STUBBORN, GREEDY, SLOW, VAGUE, IMPATIENT SOMETIMES. Partnering with News of the World and Asda, Change4Life is giving away 5 million voucher booklets, worth over 50 each, with money off healthier foods, drinks and activities. Andrew Lansley, Health Secretary. What do we know about the strengths and weakness of different policy mechanisms to in uence health behaviour in the population? Not listening to employees. In response to the rise in obesity, the Government set out its ambition that, in future, all individuals will be able to maintain a healthy weight. Do you have a 2:1 degree or higher in nursing or healthcare? There have been criticisms of the personal health responsibility agenda, some of which are that the agenda blames the victim, because they ignore the social context in which the individual makes their decisions and health related actions take place. Patients already have a choice on what hospital they want to go to but the choice is now extending to GPs. The personal responsibility agenda puts forward that there is the need for people to take charge of changing their own behaviour instead of relying on the interventions that are in place. It will then go through whether enough is being done to promote healthy lifestyles. Here are 5: 1. Three of the main health charities Cancer Research UK (CRUK), British Heart Foundation and Diabetes UK also collaborated on a campaign to support Change4Life in womens magazines. The budget will lead to all the GP surgeries to become part of private companies. SWOT analysis assesses internal and external factors, as well as current and future potential. (BBC, 2010), The TPIAG is calling on the current government to invest in contraception, sex and relationship education, they have stated that the pregnancy rates will rise again unless there is sustained commitment and investment in contraceptive services, along with better sex education. Examples of weaknesses ( if they aren't related to the job) include patience, organization, public speaking, being overly sensitive, delegating tasks, or specific programs. HealtHy weigHt, HealtHy lives: a toolkit for developing local strategies Written by Dr Kerry Swanton Consultant editor: Professor alan maryon-Davis FFPH FRCP FFSEM Edited by Wordworks Produced by the national Heart forum in association with the faculty of Public Health, the Department of Health, the Department for Children, Schools and families and . A SWOT analysis is designed to facilitate a realistic, fact-based, data-driven look . A lot of campaigns are now in place to inform mainly teenagers the importance of safe sex. The campaign points out that a 2 litre bottle of fizzy pop typically contains around 52 lumps of sugar. In addition, it funded advertising space in those publications that have good coverage among at-risk target audiences and invited obesity leads in PCTs and LAs to nominate local services and initiatives for inclusion. Here are some of the strengths and weaknesses you can use in your HR interview: 5 Strengths for HR Interview to Land Your Dream Job Clarity Determinate Organization Skills Patient Polite and Honest 5 Weakness for HR Interview to Land Your Dream Job Perfectionist Introverted Stressing too much to complete work before the deadline Procrastinator Some of the advantages of Facebook business pages include: Brand awareness: Facebook is one of the largest social media platforms in the world. But if I want a cigarette, I will go and get one regardless.. Any opinions, findings, conclusions, or recommendations expressed in this essay are those of the author and do not necessarily reflect the views of NursingAnswers.net. (Channel 4, 2011), The changes that are being made have been labelled as dangerous by the health experts and campaigners who are desperately trying to save the NHS. Although Change4Life was developed for England, meetings have been held with devolved administrations and, in February 2010, Wales launched its version of Change4Life, including a Welsh-language version of How are the kids?. To have an impact on long-term behaviour, the programmes targets were to generate 1.5 million responses from at-risk families, with 200,000 of those respondents converting into a customer relationship management (CRM) programme to support behaviour change. Delivered online and by post, this programme would provide encouragement, information and support for families to get their children eating better and moving more. The government investment in Change4Life attracted: An independent review of the media buying for Change4Life highlighted that over 6 million worth of media savings were made across the year, the equivalent of 40 per cent of the actual spend. To improve integration of local marketing activity with the national effort, the Department of Health (DH) created a bid fund to allow SHAs to fund localised activity from the central budget of 1 million eight awards were made. a freshwater fish was accidentally placed in saltwater. Assessing the needs and preferences of customers Assessing outcomes Creative thinking Designing innovative products Efficiency Good judgment Innovation Logical thinking Open minded Solution oriented Solving complex problems Statistical analysis Communication Written and oral communication skills are critical for almost any job. I could reel off a whole host of examples from my professional career to back this up. 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